Carter Machinery has served Virginia and southern West Virginia since 1927. You can get your Rental Equipment in Richmond, Chesapeake/Tidewater and Roanoke with support that’s second to none. As the needs of our customers have changed over the years, we’ve added the resources needed to serve them. What was once an operation with three stores has grown into a network of 18 locations and 1,200 employees. This continued investment in people, infrastructure, technology and tooling has enabled Carter to become one of Caterpillar’s leading dealers.